PS
Roles:
Social Media Strategy, Brand Strategy, Creative Direction, Content Production
Led social media strategy and creative direction for PS, a private airport terminal experience redefining luxury travel. The work brought together brand storytelling, editorial strategy, and creative production across its network of locations. From developing content concepts and directing brand-focused shoots to shaping the visual identity across social channels, the approach translated PS's elevated hospitality experience into a cohesive and recognizable brand presence.
Agency: Spherical