Essex Crossing

Roles:

Social Media Strategy, Performance Analysis, Content Production, Creative Direction, Partnership Management, Influencer Management, Copywriting, Community Management

Essex Crossing is home to modern residences, workspaces, restaurants, and cultural hubs such as Essex Market. The digital strategy highlighted Essex Crossing as a dynamic mixed-use destination woven into the neighborhood’s rich history. The content and campaigns immersed prospects in the vibrant LES community, using captivating visuals to showcase its diverse cultures, cuisines, and small businesses—bringing local entrepreneurs' stories to life.

Agency: QuallsBenson Advertising